Brand Clinic is India’s premier education solution for short term courses on brand creation and brand management.

Brand Clinic is an initiative by Brands of Desire to enhance the skills of marketing and branding professionals in the areas of brand creation, brand management and marketing. Branding is at a nascent stage in several new growth markets like India, China, Africa and GCC nations which jointly contribute less than 5% of the world’s largest brands in the world. An important reason for this is the unavailability of high quality branding education that can be meaningfully applied to create great brands. Brand Clinic fills this crucial gap in the market by providing branding courses that aim to make both professionals and students of the subject well equipped to handle creation and management of brands.

Brands of Desire has trained over 10,000 professionals on branding and how to use branding to make their organizations succeed in a competitive market place.

The following courses are currently available at Brand Clinic. You are requested to find out more about these courses, including schedule, fees, faculty and other important information by writing to info@brandsofdesire.com.

Brand Clinic for Corporates (Course ID: BI-C01)

Every employee is a brand ambassador responsible for delivering the organization brand promise consistently. However, even the largest companies around the world struggle with keeping their people inspired about their brand. Part of the reason is the lack of knowledge and appreciation of branding as an important business function. Brands of Desire works closely with large corporates to customize brand training modules and deliver the training to their teams. The objective is to assist corporates in internalizing their brand and inspiring their people to deliver it to perfection at all times.
This course is usually delivered at the offices of the corporate or at an independent off-site location by our expert brand consultants. The course can also be arranged to be delivered using Webinar, in case employees seek to attend the course from more than one location.
The course is usually divided into four modules of 3-hours each covering different aspects of brand management and can be delivered over a period of 2-3 days. The modules are decided after clearly understanding the requirements of the corporate.
This course can be custom designed to suit different employee profiles. For example, we can deliver a beginners module to new employees or junior employees. We can also design a module for senior management and CXOs based on their needs. The maximum number of attendees in one course is restricted to 25 people so that the trainer can focus on each attendee personally.
The cost depends on several factors such as number of attendees, number of modules, location of delivery and the complexity of the course. We will come back to you with the exact cost after you have shared your requirements with us. In case you would like to seek our help in establishing clear requirements for the course, we would be happy to assist.
Brand Clinic offers certification for this course on-demand post an evaluation of the attendees after the course.
In order to schedule and begin the course, you are requested share with us the following information: Reason for seeking this course, number of attendees, delivery location and seniority of attendees. Once we receive this information, we will get back to you within 24 hours to discuss the requirements in detail and share with you a quotation.

 

Brand Clinic for Entrepreneurs (Course ID: BI-C02)

Branding is becoming an increasingly important business function. However, business owners or senior managers do not have the expertise or know-how to use branding successfully for the benefit of their organizations. The brand clinic is a branding workshop designed keeping in mind entrepreneurs representing small and mid-size organizations or start-ups who wish to use branding to strengthen their competitive advantage and create brands that have the potential to become big in future.
This course is usually delivered at an independent conference center by our expert brand consultants. The course can also be arranged to be delivered using Webinar, in case all the attendees have access to high speed internet and would like to attend the course from the comfort of their own location.
The workshop is usually a 3-hour workshop prepared in consultation with potential attendees so that they can benefit most out of this workshop. The content of the workshop is custom designed to match the interests and needs of the attendees.
The workshop is designed for entrepreneurs representing small and mid size enterprises and is aimed at equipping them to start appreciating branding as a key tool to their business success. The maximum number of attendees in one workshop is restricted to 25 people so that the trainer can focus on each attendee personally.
The cost depends on several factors such as number of attendees, location of delivery and the complexity of the workshop. We will come back to you with the exact cost after you have shared your requirements with us. In case you would like to seek our help in establishing clear requirements for the workshop, we would be happy to assist.
Brands of Desire offers participation certificates to attendees for attending the Brand Clinic.
In order to schedule and begin the workshop, you are requested share with us the following information: Reason for seeking this course, number of attendees and delivery location. Once we receive this information, we will get back to you within 24 hours to discuss the requirements in detail and share with you a quotation.
Brand Clinic for Students (Course ID: BI-C03)

Branding is becoming an increasingly important subject of focus across organizations around the world. However, there is very little formal education on creating great brands. Most of the b-schools teach brand management, not brand creation. The Brand Clinic for Students is a branding workshop designed keeping in mind b-school students who will soon join the industry as marketing or brand managers or even become entrepreneurs in the near future.

This course is usually delivered at the respective b-school of the students by our expert brand consultants. The course can also be arranged to be delivered using Webinar, in case all the attendees have access to high speed internet and would like to attend the course from the comfort of their own location.
The workshop is usually a 2-hour workshop prepared in consultation with potential attendees so that they can benefit most out of this workshop. The content of the workshop is custom designed to match the interests and needs of the attendees.
The workshop is designed for students or young managers and is aimed at equipping them to start appreciating branding as a key tool to their professional and personal success. The maximum number of attendees in one workshop is restricted to 25 people so that the trainer can focus on each attendee personally.
The cost depends on several factors such as number of attendees, location of delivery and the complexity of the workshop. Since this brand clinic is for students, the workshop is priced significantly lower than what we charge corporates or entrepreneurs. We will come back to you with the exact cost after you have shared your requirements with us. In case you would like to seek our help in establishing clear requirements for the workshop, we would be happy to assist.
Brands of Desire offers participation certificates to attendees for attending the Brand Clinic.
In order to schedule and begin the workshop, you are requested share with us the following information: Reason for seeking this course, number of attendees and delivery location. Once we receive this information, we will get back to you within 24 hours to discuss the requirements in detail and share with you a quotation.
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